
Welcome to the second episode of Series 3 of Wrenches, Gadgets & Hacks! The theme of this series is “Guests’ Choice: AECO Mavericks Unscripted,” where we have amazing guests driving the topics of each episode.
In this episode, Carl and John dive into the art of communication within the AECO industry. Our guest, Susan Young, a seasoned storyteller and CEO of Get in Front Communications, shares her journey from being a radio news reporter to helping professionals in architecture, engineering, and construction improve their presentation skills. The discussion highlights the importance of storytelling, curiosity, and the human connection in effectively conveying ideas. With insights into overcoming the fear of public speaking and the value of authentic communication, this episode offers valuable takeaways for anyone looking to enhance their professional interactions.
Be sure to stick around to the end, for the hack and learn about these points👇(just click the Click to Continue Reading and See Show Notes)
Key Discussion Points:
- Introduction to Susan Young: The episode features Susan Young, a communications consultant with a background in radio and storytelling, who helps professionals in the architecture, engineering, and construction (AEC) industry improve presentation skills.
- Importance of Effective Communication: Susan discusses the significance of storytelling, curiosity, and human connection in making presentations engaging and impactful, especially in the AEC industry.
- Overcoming Public Speaking Fears: The conversation explores strategies for overcoming the fear of public speaking, emphasizing the importance of authenticity and preparation.
- Networking and Presentation Skills: The episode highlights the value of networking, making small talk, and effective communication both online and in-person, with insights on how to connect with audiences and convey messages clearly.
- Top Tier Communicator Training: Susan shares information about her upcoming Top Tier Communicator training, designed to enhance communication skills in the AEC industry, focusing on brain science, confidence, and storytelling.
* The above was created with a helping hand from an LLM from the Podcast episode transcript, which was transcribed by AI 😁
You can listen to the podcast, HERE, the Spotify player at the start of this post, or on your favorite podcast app. If you prefer visual content, be sure to check out the video on YouTube.
Show Notes:
Susan Young is the CEO of Get in Front Communications – the company behind AEC Amplify
Where you can find Susan:
- Website: https://www.aecamplify.com/
- Facebook: https://www.facebook.com/sueyoungmedia
- X: https://x.com/sueyoungmedia
- Instagram: https://www.instagram.com/sueyoungmedia/
- LinkedIn: https://www.linkedin.com/in/susyoungmedia/
- Great quote from Susan’s 2023 BILT Keynote – Keep up today on all thinks BILT & DBEI HERE

- Another great takeaway from that Keynote from Jason Kunkel HERE
- More about that BILT (DBWa) in this post on The BIMsider blog – Top 10 Tweets of #DBWa2023
- Why do we in the AEC need to communicate better?
“Today everyone is in Marketing”
“People in AEC know how to build a room, they just can’t read the room”
- Lots of great info on Susan’s Blog, like this one – In Hot Pursuit of Curiosity
- Phil’s Conference – AEC Acoustics
- To learn about Susan’s new online 3-day training, “Top Tier Communicator,” perfect for AEC speakers, communicators, and networkers. It covers networking, listening, small talk, presentations, storytelling, and more – link below 👇
Top Tier Communicator – Starting November 12th, 2024
You can find all of the WGH links in one place with our 👉 BIO LINK
Also a BIG Thanks to Alex Grohl for our amazing intro and outro music “Indie Hey Song (Lost Fragments)” You can find more great royalty-free music from Alex on Pixabay
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